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NBA® 2K25 Showcases All-New Stephen Curry MyNBA Era and Introduces MyGM on PlayStation®5, Xbox Series X|S and PC

Immersive MyGM Mode Offers Dynamic Role Playing Experience on New Gen for First Time

2K today announced innovations coming to MyNBA and MyGM in NBA 2K25 for PlayStation®5 (PS5™), Xbox Series X|S and PC. MyNBA introduces the Steph Era, where fans can relive or rewrite the championship-studded legacy of Stephen Curry and the Golden State Warriors. MyGM is available on new-generation consoles for the first time, and players will step into the role of an NBA General Manager to create the foundation of a dynasty, from the fanbase to team ownership. 

“We’re excited for players to customize the MyNBA and MyGM modes in NBA 2K25 to shape the league in their image,” said Erick Boenisch, VP of NBA 2K Development at Visual Concepts. “Paying respect to arguably the best shooter to ever live, we welcome The Steph Era as another historic NBA Era. The new additions are designed to create a unique world of basketball fully under your control.”

Both MyNBA and MyGM have a variety of new features and improvements this year, including:

MyGM

  • Full NBA General Manager Experience: MyGM arrives on New Gen for the first time enabling players to take on the role as an NBA Team’s General Manager. Redesigned into a dynamic role-playing franchise experience, players start by choosing their own GM backstory to define their managerial style. From an Ex-Player transitioning to the front office, a Previous Scout, Savant of Finance, or a Closer among others, each backstory will determine initial attributes and baseline boosts leading to different playstyles for running a franchise. 
  • Dynamic Conversations & Goals: A core part of MyGM is conversations with staff and players to manage everyone's needs and help execute a player’s Goals. In NBA 2K25, MyGM introduces dynamic conversations for a highly customizable experience - these simplified yet meaningful interactions significantly affect a player’s team trajectory and outcomes. Backstory and attribute ratings can come into play during these conversations and unlock more paths by determining the dialogue choices available to respond in a way that best satisfies a player’s goals. 
  • MyGM Building: Brand new is the MyGM Building, a free-roaming space where players can take control of their MyGM to carry out responsibilities as the brains of the team. Engage in in-person conversations with staff members or the Governor for a more authentic feel.
  • Perk System: NBA 2K25 introduces a new perk system that allows players to unlock perks with extra capabilities that help increase GM skills upon achieving goals. Take advantage of an initial set of 55 Perks in MyGM starting at launch, from Winning Culture to Data Analyst, that offer a boost to specific areas of a player’s GM skills, both on and off the court.

MyNBA

  • The Steph Era: Eras in MyNBA take players back in time to start their league during the greatest periods of NBA history. In NBA 2K25, players can now begin their journey in 2016 and immerse themselves with Stephen Curry and the Warriors. Relive the legendary run alongside superstar teammates Klay Thompson, Draymond Green and Kevin Durant or attempt to rewrite history by challenging one of the greatest dynasties ever assembled in professional basketball.
  • NBA Cup: The Emirates NBA Cup features more integrations in MyNBA with competitive group stage play and intense single-elimination knockout rounds to test a team’s depth and resilience.
  • League Expansions and Contractions: Expansions and contractions have been adjusted within the game, giving players full control over how they shape their team and the league over time. Whether it’s recreating the league's expansion boom in the 80s and 90s or dramatically increasing (or decreasing) the size of the league in the Modern Era, this unlocks more possibilities to customize the MyNBA experience.

For full details and additional updates, check out the Courtside Report and Developer Diary. Stay tuned for upcoming announcements in the coming weeks to reveal even more of what’s new in the next version of the world’s best-selling NBA basketball simulation video game. 

For more information, please visit the NBA 2K25 official website.

Developed by Visual Concepts, NBA 2K25 is rated E for Everyone from the ESRB. 

Follow NBA 2K25 on TikTok, Instagram, Twitter, YouTube, and Facebook for the latest news.

Visual Concepts is a 2K studio. 2K is a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

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Contact Information

Paige Farrell

2K

paige.farrell@2k.com