NBA® 2K27 Introduces NBA® 2K HQ: The Official Companion App for Players on the Go

Executive Summary:

• NBA 2K HQ Launches August 21: The official companion app for NBA 2K27 goes live five days ahead of Early Access, allowing players to create their MyPLAYER build before stepping on the court.
• Full MyPLAYER Builder On the Go: Players can access the complete NBA 2K27 MyPLAYER Builder in-app, create builds from anywhere, and upload directly to a home console setup or share with friends via a QR code.
• Crew & Social Tools: Real-time messaging and full Crew management let players stay connected to their squad around the clock, straight from their device.
• Daily Rewards & Progress Tracking: Players can claim mobile-exclusive daily login rewards and track their progress on Daily Leaderboards and Crew Rewards to maximize overall earnings.

Today, 2K announced NBA® 2K HQ, the official companion app for NBA® 2K27, the latest iteration of the NBA video game franchise developed by Visual Concepts and published by 2K. NBA 2K HQ connects players to NBA 2K27 anywhere, from integrated social tools to the full MyPLAYER Builder, ensuring players are always close to the action. The app launches August 21 on the Apple App Store and Google Play Store, five days ahead of Early Access on August 26.

“NBA 2K HQ gives the essentials our players need to stay connected no matter where their day takes them,” said Erick Boenisch, VP of NBA Development, Visual Concepts. “Whether our players want to craft their next build so they can step onto the hardwood fully prepped, or check in with their Crew between sessions, they’ll never have to hit pause on their progress.”

NBA 2K HQ Key Features:

• MyPLAYER Builder: NBA 2K HQ enables full MyPLAYER Builder access on the go. Builds created in the app can be seamlessly uploaded to a player’s home console set up. Players can shape their game wherever and share their favorite build from the app with friends via QR codes.
• Social & Crew Integration: Players can tap into their NBA 2K27 squad 24/7 with full Crew management, including invite and roster controls, alongside real-time messaging and friend list management, all from their device.
• Scan: The new-and-improved Face Scan features a quicker, more accurate scanning process with high-fidelity texture quality.
• Daily Rewards: Mobile-exclusive daily login rewards give players a fresh reason to check in with NBA 2K HQ every day.
• Progression Tracking: NBA 2K HQ provides continuous, on-the-go tracking for Daily Leaderboards and Crew Rewards, keeping players locked into their climb to the top between sessions.

NBA 2K HQ will be available on the Apple App Store and Google Play on August 21 at 8:00 AM PT. For full details, check out the NBA 2K27 NBA 2K HQ website. Visit the NBA 2K27 official website for more information. Follow NBA 2K27 on TikTok, Instagram, X, YouTube, and Facebook for the latest NBA 2K27 news.

NBA 2K27 launches worldwide on September 4, 2026 on PlayStation® 5 (PS5®), XBOX Series X|S, PC via Steam, and Nintendo Switch 2. Early Access for NBA 2K27 begins August 26 at 9:00 AM PT for players who purchase the Deluxe Edition or the Ultra Edition, up to nine days ahead of global launch. See nba.2k.com/2k27/faq/ for full early access details.

Developed by Visual Concepts, NBA 2K27 is rated E for Everyone from the ESRB.

Visual Concepts is a 2K studio. 2K is a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

Do Not Sell or Share My Personal Information: https://www.take2games.com/ccpa

Use of this application is governed by the Terms of Service (ToS) found at www.take2games.com/legal. Online and certain special features require an internet connection, may not be available to all users or at all times, and may be terminated, modified, or offered under different terms without notice. For more information on the availability of online features and services visit https://bit.ly/2K-Online-Services-Status.

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